Showing posts with label Faber Castell. Show all posts
Showing posts with label Faber Castell. Show all posts

Friday, March 6, 2020

KidZania Kuala Lumpur 8th anniversary in “City of Infinite Possibilities"

Happy Birthday, KidZania Kuala Lumpur! Mayor Shahrul Nizar Ahmad (centre) officiates KidZania Kuala Lumpur’s 8th Anniversary celebration in “A City of Infinite Possibilities”.



It’s time for infinite fun and madness! Celebrating its 8th anniversary this year, award-winning indoor family centre, KidZania Kuala Lumpur is committed to making the city a place of infinite possibilities, one that will inspire and challenge children to dream big.

The enthusiastic ‘zupervisors’ of KidZania Kuala Lumpur made sure the children and their families had oodles of fun with an exciting selection of infinite-themed activities, edutaining workshops, entertaining performances and parade, where the children got to discover their potential and dreams to the fullest.

Four main activities and three workshops were featured around various establishments within the city, exclusively for visitors today. The main activities include a Tealive Infinity Cups Challenge and Nips Straw Challenge by Kodomo Lion to improve the children’s movement and accuracy. Both activities are a form of sensory play to develop and improve their gross and fine motor skills. Meanwhile, kids had the opportunity to join the Colouring Contest activity run by the Malaysian Palm Oil Council (MPOC), and participate in the Infinity Bracelet Race where kids won prizes by making bracelets in an infinity shape.

Nips Straw Challenge encouraging kids to broaden their horizons and develop gross and fine motor skills with special prizes courtesy of Kodomo Lion!

Colouring Time! Children expressing their creativity and artistic expressions courtesy of Faber-Castell.
The infinity shape also featured in the three workshops. The Infinity Tuna Wrap workshop by Mission Foods saw the the kids making infinity-shaped wraps while Faber-Castell’s Infinity Colouring Party workshop enabled kids to use their creativity in colouring their own version of the infinity symbol. Last but not least, the DIY Infinity Mask workshop resulted in creative infinity-shaped masks.

Said Shahrul Nizar Ahmad, Mayor of KidZania Kuala Lumpur, “It’s been eight year since we were established. Since then we’ve seen increased visitors year on year, making us a much sought-after family destination in the country. We have also been certified as a co-curricular partner with the Ministry of Education and worked with numerous industry partners and collaborators over the years, for only one goal – to ultimately equip children with an understanding of the real world while empowering them with a variety of development skills, from creativity, financial literacy, critical thinking and the ability to dream and dream big!



“Most children have dreams of what they want to be when they grow up. It is so important to promote that positivity in encouraging kids to chase after the path they dream of. We always desire to motivate the children to dream big! At KidZania, we advocate the ‘Learn Life Today’ approach by offering real-life job experiences in different industries to develop important life skills and values. We are committed to help the kids broaden their horizons, recognising and identifying the path or things they are good at. We hope to turn every child’s dream into reality at KidZania,” concluded Shahrul.
Moving forward, KidZania Kuala Lumpur aims to regularly roll out new activities and continuously collaborate with more partners in creating additional career opportunities for the children to experience first-hand.

KidZania Kuala Lumpur’s 8th anniversary event was made possible with the help of collaborative partners which include Faber-Castell, Kodomo Lion, Mission Foods, Tealive and Malaysian Palm Oil Council (MPOC). As part of the celebration, KidZania Kuala Lumpur will also be presenting special prizes from the collaborative partners to the kids after winning the challenges and contests.

More information about KidZania Kuala Lumpur’s 8th anniversary and further details about activities can be found at https://bit.ly/2wIYnAX.

About KidZania Kuala Lumpur
KidZania Kuala Lumpur is an award-winning indoor family centre that promotes learning by offering interactive role-play experiences for kids. The first of its kind in providing edutainment fun, KidZania empowers and inspires kids to pursue their life’s dreams by providing them an avenue to explore what it’s like to live and work in a real functioning city. KidZania’s kid-sized city experience is targeted at kids aged between 4 to 14 years which allows them to choose from over 100 job related role-plays spread across 60 various city establishments. As in the real world, children perform "jobs" and are either paid for their work or pay to shop or to be entertained. KidZania is built as a replica of a real functioning child-sized city, complete with buildings, paved streets, vehicles, a functioning economy, and recognizable destinations in the form of "establishments" sponsored and branded by leading multi-national and local brands.

Monday, December 23, 2019

UHU DRIVES THE MARKET WITH INNOVATIVE PRODUCTS FOR CREATIVITY AND EVERYDAY SOLVING ESSENTIALS

Faber-Castell Malaysia has recently introduced UHU’s latest innovative products, with each targeting at a specific usage and target market. With its latest expansion into the extreme repair adhesive product category, UHU now commands a significant market share in the Malaysian retail adhesive market.


“UHU strives in producing innovative products through continuous research and development since the 1930s. Since then, the brand has remained as the glue innovator and expert in the retail adhesive market because of the quality as well as innovative products it produces,” said Mr Andrew Woon, Managing Director of Faber-Castell Malaysia.


Among new UHU products to look out for at stores starting November 2019 would include the UHU Stic Magic Blue and the Limited-Edition PETS 2. Meanwhile, the UHU Max Repair for extreme repairs, Super Glue Ultra-Fast Control and the Super Glue Mini for a one-time use will be available in stores from March 2020.


A more detailed description for each product is as seen below:

UHU Stic Magic Blue (8.2g – RM4.70, 21g – RM8.90)
With a magical disappearing colour formula developed by UHU, a blue tinge is seen upon application but the colour disappears in a few seconds. This formula makes glue application more precise with the blue tinge as a visual guide. This product is suitable especially for children who will be amazed with the disappearing colour formula. The Magic Blue is ideal for gluing paper, cardboard, photos, Styrofoam, labels, textiles and more. A solvent free glue formula with 98% natural ingredients, this product is easily washed off with cold water and it is safe for children too.





UHU Stic The Secret Life of PETS 2 - Limited Edition (8.2g – RM4.40, 21g – RM8.70)
A must-have in offices, classrooms and at home – the popular UHU Stic is now available in a series of eight ‘The Secret Life of PETS 2’ limited edition designs which makes them ideal as collectibles. Gidget, Max, Cute Snowball, Chloe, Duke, Mel, Pickles and Sweet Pea are among characters featured in this limited-edition design of the UHU Stic.


UHU Max Repair Extreme (8g, RM18.90)
The UHU Max Repair Extreme is an extremely strong adhesive which makes it ideal for major repairs around the house, shoes or any broken items. It is an all-rounder that can handle any kind of gluing job and the result is resistance to shock, temperature, UV and it is also dishwasher safe.


UHU Super Glue Ultra-Fast Control (3g, RM7.90)
The new UHU Super Glue Ultra-Fast Control features its unique Direct-Stop Technology and improved adhesive formula. So, no more dirty fingers, no more spilling and no more uncontrolled adhesive flows. The special inlay in the tube exerts counter-pressure which causes the tube to veer back into its original shape when it meets light pressure, creating a suck-back effect. With improved adhesive formula, the Super Glue Ultra-Fast Control becomes the new adhesive shelf standard, bringing all the following advantages together in a single product.


The original UHU Super Glue now also has a 1g (1g pack of 3, RM10.90) mini variant for one-time use repairs on the go, anywhere, anytime!


UHU products are sold at major stationery stores, hardware stores and convenient stores nationwide as well as e-commerce platforms such as shopee.com.my and lazada.com.my.


#fabercastellmy #UHUMalaysia @fabercastellmy


About UHU/Bolton Adhesives
UHU is a brand of Bolton Adhesives. Bolton Adhesives represents the glue division of the Bolton Group and stands for four leading brands: Air Max, Bison, UHU and Griffon. Bolton Adhesives products offer the best solutions for bonding or sealing paper and cardboard, leather, fabric and wood, as well as for joining metal and plastic. At home, in the office, at school, for DIY projects as well as professional jobs. The Company's distribution channels consist of supermarkets, office supply stores, do-it-yourself stores and the professional market. Bolton Adhesives employs approximately 700 employees.


UHU is solely distributed by A.W Faber-Castell (M) Sdn Bhd in Malaysia.

About Faber-Castell Malaysia
Faber-Castell Malaysia was established in 1978 with only 8 staff. It started its production of natural rubber and PVC erasers back in 1980 and since then, it had been developed into one of the largest eraser manufacturers in the world with an export of 90% of 150 million pieces of eraser including writing instruments such as the latest Fast Dry GEL PEN Innovation.

Keeping up with the company’s philosophy of being innovative and competent, Faber-Castell Malaysia achieved many recognized certifications such as the ISO 9001, ISO 14001 and SIRIM and many more. In addition, Faber-Castell Malaysia had also been selected as the SUPER BRAND in 2002 for stationery industry in the country besides being the Official Supplier for stationery products to the 16th Commonwealth Games held in Kuala Lumpur in 1998. Owing to its excellent innovation in product development, Faber-Castell Malaysia won the ISPA award in 2007, and the iF Design and Promotional Gifts Award 2008 for the Sleeve eraser. In addition, it also won the PBS award in 2008 for its Kosmo eraser.

To cope with its rapid development, Faber-Castell Malaysia moved into its latest factory in Sept 2002. Officiated on Now 13, 2002, one of the factory’s special features is the Pencil Tower housing the world’s Tallest Pencil. Awarded by the Malaysia Book of Records and the world’s longest pencil by Guinness World Records, the Faber-Castell Pencil Tower measures 19.75 meters in height and 0.8 meters in diameter, making it a landmark in Malaysia.

In March 2018, Faber-Castell Malaysia launched a 90,000 sqft distribution centre located at Subang Jaya. This new distribution centre features a digitalised operations process with improvement in delivery accuracy and system efficiency, warehouse management system and six loading bays.
Faber-Castell is also the first company in the stationery business to agree to a social charter that serves as a guiding principal for our staff welfare. In Malaysia a collective agreement was signed between its staff union and Faber-Castell Malaysia on October 11, 2004. For more information about Faber-Castell, visit their website at http://www.faber-castell.com.my/

Friday, November 9, 2018

Back-to-School Campaign, Faber-Castell Malaysia: ‘Spot, Snap & Win’ contest

Key Persons in the Photo: From Left 
Louis Sim, Assistant Marketing Manager of Faber-Castell Malaysia 
Ivy Leong, Marketing Manager of Faber-Castell Malaysia 
Crystal Sio, Product Manager of Faber-Castell Malaysia 
Tan Hao Yi, Senior Marketing Executive of Faber-Castell Malaysia






Good day to dear reader and visitors, today is Friday. What is your plan for this weekend? Today I have spend a great time with Faber-Castell Malaysia. Faber-Castell Malaysia launched its Back-to-School Bus with the NEW Slim-Flexi Case 36 & 48 Classic Colour Pencils in conjunction with its Back-to-School Campaign that is happening now until early January 2019. The Faber-Castell Malaysia Back-to-School Bus, which will be stationed at all leading bookstores, supermarkets and hypermarkets nationwide draw customers with its latest product innovations and attractive displays.


Complemented with eye-catching 3D components, the Back-to-School school bus features a variety of Faber-Castell’s latest stationery products and promotional packs which are value for money. It further excites and amazes consumers with its main product highlights – namely the Slim-Flexi Case 36 & 48 Classic Colour Pencils that are showcased alongside stunning samples of colouring pieces produced using Faber-Castell’s colour pencils.

Activity at the launched, personalized name tag with Faber-Castell products

“The specially designed Faber-Castell Back-to-School Bus is an attestation of the brand’s commitment to be innovative in offering consumers a unique shopping experience. With the Faber-Castell Back-to-School Bus launched, we aim not only to introduce Faber-Castell’s latest product innovations, but we also hope to enliven the mood of consumers in preparation for the start of a new school year,” said Ivy Leong, Faber-Castell Malaysia Marketing Manager at the unveiling of the Faber-Castell Malaysia Back-to-School Bus and the launching of the Slim-Flexi Case 36 & 48 Classic Colour Pencils.


The NEW Faber-Castell Slim-Flexi Case 36 & 48 Classic Colour Pencils are designed with inner grooves to help ensure that the colour pencils are well aligned and neat during storage. In addition, its slim and compact case minimizes storage space (i.e. school bags) which enables it to be carried and used anywhere at the user’s convenience.



Faber-Castell’s star product includes the Air Gel Pen that is equipped with both fast-dry and extra-soft grip features (refer to Faber-Castell Fact Sheet for more info). Other latest product innovations that are made available include the Stamp Markers (6 & 10 colours), Sharpeners (UFO, Panda Table Top & Bear Table Top), Mechanical Pencils (Shark & Bubble), Erasers (Seaworld), Ball Pens & Gel Pens (WinBall, Eco Gel & Super Clip Gel), Whiteboard Marker Refill and Highlighter (Textliner 18). Faber-Castell stationery products are priced from RM1.30 onwards.


In conjunction with the Back-to-School Campaign, Faber-Castell Malaysia is organising the ‘Spot, Snap & Win’ contest that is ongoing now until January 6th, 2019. Be among the 40 winners to walk away with RM150 cash reward and Faber-Castell products worth RM80 together with a box of personalised Slim-Flexi Case 48 Classic Colour Pencils! All you need to do is to snap a creative photo with any Faber-Castell Back-to-School Bus display and upload it on Facebook together with the hashtag #FaberCastellBacktoSchool.

visit my instagram @sherrygo to check out the snowman I have made.

Meanwhile in celebrating the brand’s 40 years milestones in Malaysia, Faber-Castell Malaysia has also announced its embarkment on a CSR programme that involves giving away a year’s supply of stationery products to children of 40 underprivileged homes nationwide.


“Faber-Castell Malaysia’s 40 years of success would not have been realised without the support of the public. Hence, we always believe in giving back to society. By providing the finest quality stationery products to the underprivileged children, Faber-Castell Malaysia hopes to uplift the spirit of the underprivileged children whilst jazzing up their desks for the upcoming school semester,” added Leong.


Many parents would be thinking what to shop for back to school, I am sure many mom like me needt to purchase colour pencils and stationery for our children. Now you know of these products, you can find more information about Faber-Castell Malaysia Back-to-School Campaign and 2018 CSR programme, log on to Faber-Castell Malaysia Official Facebook page at https://www.facebook.com/fabercastell.malaysia/

About Faber-Castell Malaysia
Faber-Castell Malaysia was established in 1978 with only 8 staff. It started its production of natural rubber and PVC erasers back in 1980 and since then, it had been developed into one of the largest eraser manufacturers in the world with an export of 90% of 150 million pieces of eraser including writing instruments such as the latest Fast Dry GEL PEN Innovation.

Keeping up with the company’s philosophy of being innovative and competent, Faber-Castell Malaysia achieved many recognized certifications such as the ISO 9001, ISO 14001 and SIRIM and many more. In addition, Faber-Castell Malaysia had also been selected as the SUPER BRAND in 2002 for stationery industry in the country besides being the Official Supplier for stationery products to the 16th Commonwealth Games held in Kuala Lumpur in 1998. Owing to its excellent innovation in product development, Faber-Castell Malaysia won the ISPA award in 2007, and the iF Design and Promotional Gifts Award 2008 for the Sleeve eraser. In addition, it also won the PBS award in 2008 for its Kosmo eraser.

To cope with its rapid development, Faber-Castell Malaysia moved into its latest factory in Sept 2002. Officiated on Now 13, 2002, one of the factory’s special features is the Pencil Tower housing Malaysia’s Tallest Pencil. Awarded by the Malaysia Book of Records and the world’s longest pencil by Guinness World Records, the Faber-Castell Pencil Tower measures 19.75 meters in height and 0.8 meters in diameter, making it a landmark in Malaysia.

In March 2018, Faber-Castell Malaysia launched a 90,000 sqft distribution centre located at Subang Jaya. This new distribution centre features a digitalised operations process with improvement in delivery accuracy and system efficiency, warehouse management system and six loading bays.
Faber-Castell is also the first company in the stationery business to agree to a social charter that serves as a guiding principal for our staff welfare. In Malaysia a collective agreement was signed between its staff union and Faber-Castell Malaysia on October 11, 2004. For more information about Faber-Castell, visit their website at http://www.faber-castell.com.my/

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