CJ WOW SHOP Set to Hit One Million Customers

From the left: Chef Fikree, Zaim Helmi, Kim Yang Hyun, Yana Samsudin, Lily Liyana, Diana Rusdi and Chef Brian.

In the lead-up to surpassing the 1 million customer mark, innovative home shopping network CJ WOW SHOP, has embarked on the “WOW in a Million” initiative to thank and reward its loyal customers.

“WOW in a Million” involves a month-long celebration, where a CJ WOW SHOP team comprising top executives, show hosts and crew members will be touring the nation to visit the Top 100 customers. Made up of among the highest spending customers, they are in for a surprise as the visiting team makes an appearance at their doorsteps to thank them with various gifts and rewards.
Mr. Kim Yang Hyun, Chief Executive Officer of CJ WOW SHOP who will be leading the convoy said, “Our success is paved by the trust and satisfaction of customers who have supported us throughout the years. They’re the reason we keep pushing our limits – reaching one milestone after the other. ‘WOW in a Million’ is an opportunity for us to honour our most important customers and fans with great savings, mystery rewards and exciting surprises that will truly wow their lives.”

CJ WOW SHOP is expecting to beat the 1 million customers target in September, a feat that comes at the back of an astounding year. To date, the network grew its customer base by 56 per cent since the end of 2017, validating CJ WOW SHOP as a proven home shopping service offering quality and innovative products that enrich people’s lives. Over the years, CJ WOW SHOP has secured a strong base of repeat customers, as evident by the Top 100 customers who spent close to an average of RM14,600 per person on their purchases.

From the left: Nadia Annuar, Chef Fikree, Lily Liyana, Chef Brian, Kim Yang Hyun, Yana Samsudin, Zaim Helmi and Diana Rusdi.

To complement the celebration, all shoppers will be rewarded with a RM20 shopping voucher each for their next purchase via CJ WOW SHOP’s e-commerce platform from 1 to 30 September 2018. Customers can also look forward to a special all-day live show featuring guest celebrities where CJ WOW SHOP will be bringing more engaging interaction and exciting deals for customers.

You can check out the video above for the best selling pan in CJ WOW SHOP. 


Delivering the complete media commerce experience 
Crossing the 1 million customer mark puts the home shopping network on stronger footing to be the leading media commerce platform that wows the lives of more Malaysians. This is an extension of CJ WOW SHOP’s commitment to deliver ‘shoppertainment’ – a satisfying shopping experience that is not just entertaining, but also one that customers can love, trust and rely on.
With this current focus, CJ WOW SHOP is poised to finish on a strong note as it aims to surpass the RM200 million annual revenue mark by end 2018. This is contributed by a slew of initiatives that it has successfully rolled-out throughout the year, starting with its second-year anniversary campaign, ‘2 Tahun, Lebih WOW!’, which recorded 3 times more customers than its daily average.

CJ WOW SHOP has also continuously improved its customer experience and broadened its merchant base which are largely home-grown. Providing shoppers with more choices, it expanded its offerings from 27 since launch to more than 450 items today, ranging from household products, electrical items, gadgets, beauty, fashion and many more.

In making selling on television more entertaining, the network introduced a signature programme with a fresh format ‘The WOW Show’, featuring Yana Samsudin as celebrity guest host. ‘The WOW Show’, which is also coming up on its one-year anniversary, has proven its indisputable success closing about RM12 million worth of sales throughout the 94 episodes aired across TV3 and TV9.
The innovative approach by CJ WOW SHOP also extended to collaboration with international entertainment personalities.

CJ WOW SHOP recently established a unique collaboration with Korean fashion brand ‘Ce&’ together with K-pop sensation Wanna One to bring audiences the band’s exclusive merchandise. The home shopping platform collaborated with Korean TV network Channel A as well to present ‘Sales King TV’, the first-of-its kind entertaining variety show combining selling on live television. The programme features wildly popular Korean personalities including cast members of all-time favourite variety show ‘Running Man’, Ji Suk-Jin and Yang Se-chan, who were joined by K-pop idols JeA from ‘Brown Eyed Girls’ and Sung-jong from ‘INFINITE’.

CJ WOW SHOP is a joint venture collaboration between Media Prima Berhad and South Korea’s CJO Shopping Co Ltd (CJO), Asia’s No 1 TV Home Shopping operator. Launched in April 2016, with much fanfare, CJ WOW SHOP’s strategic collaboration with home-grown brands such as Proton and Simplysiti led to the network’s regional recognition at The Spark Awards 2017 for Best Sales and Marketing Intelligence Solution (Gold) and Marketing PR Awards 2017 Southeast Asia for the Best Direct-to-Consumer PR Campaign (Bronze).

Customers will be able to purchase the products seen on television by calling the toll-free hotline at 1-800-18-0808. They can also make purchases online by logging on to http://www.cjwowshop.com. my or by downloading the CJ WOW SHOP mobile app via Android or iOS.


About CJ WOW SHOP
CJ WOW SHOP is an innovative home shopping network that is accessible across television, online and mobile platforms, bringing to Malaysians a uniquely visual, interactive and immersive experience. Established in 2016, the company provides high quality products and services aimed at enriching people’s lives. As the foremost customer-oriented media commerce company in Malaysia, we enable people to shop at their own comfort, whether it is at home or anytime, anywhere. CJ WOW SHOP makes home shopping perfect by synergising strengths and expertise of the joint-venture between Malaysia’s largest integrated media group, Media Prima Berhad and the global leader in the home shopping business from South Korea, CJ O Shopping Co. Ltd.

For more information, visit: www.cjwowshop.com.my.