Last Wednesday I am invited to attend the media launch of KidSrong Phase II Campaign at Sunway Pyramid Shopping Mall. The event was held at LG2, Central Avenue which is just opposite the Guardian outlet. You can click on the above link to view the photos I have taken on the day.
welcome speech by Azwar Kamrudin, Director of Corporate Affairs, Health & Value, Pfizer Malaysia |
The KidStrong Campaign is an initiative launched by Pfizer Malaysia together with the Malaysian Official Designer Association (MODA) and Asian Strategic Alliance for Pneumococcal Disease Prevention (ASAP) with the objective to increase public awareness that children can be protected from Pneumococcal Disease. You can click the above link that I have mentioned on the KidStrong Phase 1 campaign.
if you like to view more do click on my link to view. |
KidStrong Phase II campaign is a commitment by Pfizer Malaysia to continue the success of the KidStrong Campaign which continues to engage healthcare providers, parents and general public with various activities, which will highlight the importance of protection against the silent killer. Being a parent myself, I want to protect my children and keep them safe.
KidStrong Phase II partners together with MODA and Sunway Pyramid to bring the KidStrong designs from Phase 1 to life! These designs will be interpreted as baby rompers and swaddles and will be available for the public to purchase at Sunway Pyramid. If you have followed my Facebook you'll know that the KidStrong merchandise for purchase from 10th to 21 August at Central Avenue, LG2, Sunway Pyramid.
The fashion reveal by Gillian Hung, President of MODA |
The retail price of the baby rompers and swaddles in packaged price at RM20 per set and all proceeds with going to Yayasan Chow Kit (YCK) organization, a 24-hour crisis and drop-in centre that provides protection to for high risk children with low immunity living off the streets of Chow Kit.
media Q&A session |
Let's spread the awareness of this campaign, don't wait until it is too late, Pnemococcal Diesase can lead to long-term problems or worse, fatality. Sad to know some cases of children passed away due to this.
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